Loyalty programme for kebab shops
Digital Loyalty Cards for Kebab Shops
Lunchtime wraps and late-night kebabs keep your regulars coming back. Reward them for it. TapStamp gives your kebab shop a digital stamp card. Customers tap, collect stamps, and earn a free meal.
Why paper loyalty cards don't work for kebab shops
Sound familiar? These are the problems TapStamp solves.
Friday and Saturday deliver 40 to 60% of your weekly revenue
The late-night weekend trade carries your whole business. Tuesday to Thursday is underused. You have no way to convert your Saturday-night regulars into midweek customers.
GDK has a loyalty app and you don't
German Doner Kebab runs a tiered stamp card with rewards at 3, 6, and 9 stamps. Without a digital programme, your independent shop looks behind the times to the same 18-to-35 demographic both of you are chasing.
Delivery apps take the commission and keep the customer
Third-party platforms take a 25 to 35% cut and own the relationship. Your walk-in regulars are your best-margin customers and the only ones a loyalty card actually reaches.
Post-pub customers disappear the next morning
Someone walks in at 1am, pays contactless, and you never see them again until the next time they happen to walk past. You have no way to follow up or give them a reason to choose you next Friday.
How TapStamp works for kebab shops
Three steps. No complicated setup. Go live the same day.
Customer taps the NFC pod
After they order a kebab or wrap, the customer holds their phone to the NFC pod. One tap, done.
Stamp collected instantly
A digital stamp is added to their card in the TapStamp app. They can see their progress towards the reward at any time.
Reward unlocked
Buy 9, get the 10th kebab free. The customer redeems their reward in-app and keeps collecting towards the next one.
Why kebab shops choose TapStamp
Built for real businesses on real high streets. Here is what you get.
- Tiered rewards at stamps 3, 6, and 9 that match what GDK offers
- Per-spend stamps so a £35 group delivery earns three stamps, not one
- Weekday meal-deal push to convert Saturday-night regulars into Tuesday customers
- Sub-second NFC tap that works at 1am with no QR scan required
- Track your weekend regulars and see who visits midweek too
- Works offline and on cash, card, or contactless
Loyalty programme economics for kebab shops
A doner kebab and chips typically lands £6 to £15. German Doner Kebab menu items run £6.99 to £12 with combo meals £10 to £16. Late-night post-pub orders sit £8 to £12 per head. Group delivery orders to a household of three or four push £25 to £40.
Industry research suggests around 44 per cent of 18-to-24 year olds eat kebabs at least monthly. Frequent users (typically 18-to-35 year old men, late-night socialisers) visit two to four times a month, concentrated heavily on Friday and Saturday nights. The classic post-pub usage means an individual customer's frequency at any one shop is closely tied to their pub-going frequency.
That frequency profile makes a standard 9 or 10 stamp single-reward card the right lead structure. Customers visit often enough to actually finish the card, the card lives on the same phone they're already paying contactless on at 1am, and the mechanic is what GDK's own loyalty card already runs (free drink at 3 stamps, free side at 6, free main at 9).
Run the maths against your own shop. A kebab shop doing 80 orders a day at £10 average ticket, six days a week across 50 trading weeks, turns over roughly £240,000 a year. A 5 per cent uplift from regulars who choose you over the next shop down the road is worth around £12,000.
The structural lever isn't getting new customers in. It's smoothing the week. Friday and Saturday nights typically deliver 40 to 60 per cent of weekly revenue, leaving Tuesday-to-Thursday underused. The loyalty card data tells you who your weekend regulars actually are, and the lapsed-customer push lets you target them specifically with a midweek offer.
Common reward structures for UK kebab shops
Standard 9 stamp card with a free kebab reward
Buy 9 mains, get the 10th free. The simplest mechanic, the easiest for a customer to engage with at 1am after the pub, and frequency is high enough at most kebab shops that customers actually finish the card within two to three months.
Tiered multi-reward card matching the GDK structure
Set a small reward at stamp 3 (free can or chips), a mid-tier at stamp 6 (free side or sauce upgrade), and the headline at stamp 9 (free main). The card carries on after each early redemption rather than resetting. This is the GDK Loyalty Card structure run on TapStamp hardware, useful for shops competing directly against a GDK in the same town.
Per-spend stamp rule for delivery and group orders
Set the dashboard to one stamp per £12 or £15 spent. A £35 group delivery order collects two or three stamps in one tap, which reflects what the basket actually justifies rather than treating a £35 order the same as a £8 single doner.
Weekday meal-deal push to convert weekend regulars
Saturday night doesn't need help. Set a 21 day lapsed-customer threshold and broadcast a Tuesday or Wednesday meal-deal offer (kebab plus chips plus drink for £10, or 20 per cent off any wrap before 3pm) to your weekend regulars who haven't tapped in midweek. You're using the customer data the loyalty card generates to convert your highest-frequency Saturday-night customer into a Tuesday-lunch customer too.
Everything you need to run a loyalty programme
NFC stamps, analytics, push notifications, and more. All included.
NFC Tap to Stamp
Customers tap their phone on your NFC pod. One tap, one stamp. No fuss.
Digital Stamp Cards
Multi-reward loyalty cards with your branding. Set rewards at multiple stamp positions so customers always have something within reach.
QR Code Fallback
A backup option when NFC is not available.
Business Analytics
See stamp activity, customer visits, redemption rates, and more at a glance.
Push Notifications
Send targeted messages directly to your customers' phones.
Birthday Rewards
Automatically send rewards on your customers' birthdays.
Why NFC beats paper cards and QR codes
TapStamp uses NFC tap-to-stamp technology. Here is how it compares.
NFC Tap
- Sub-second stamp
- No camera or scanning needed
- Tamper-proof and encrypted
- Works offline
- Feels premium
Paper Cards
- Lost, damaged, forgotten
- Easy to fake stamps
- No customer data
- Printing costs add up
- Looks outdated
QR Codes
- Requires camera and scanning
- Slower than NFC
- Can be screenshotted and shared
- Needs good lighting
- Feels transactional
Frequently asked questions
Common questions about loyalty cards for kebab shops.
It's arguably the best-fitting moment for tap-to-stamp loyalty in UK food service. Customers at 1am are already paying contactless on the same phone they'd tap on the pod, and the mechanic is one tap with no app to navigate, no PIN, no QR scan. The cashier brings the pod forward when the order is being collected, the customer taps, done. The pod stays under staff control the whole time, so there's no risk of someone in a queue grabbing it and tapping repeatedly. Kebab shops that have tried QR-code loyalty schemes typically see them die in the late-night window because asking a customer to open a camera, frame the code, and scan it at 1am is more friction than the moment will tolerate. Tap solves that.
GDK runs a vertically integrated app tied to their own till stack across 144+ UK outlets. That kind of infrastructure is built for managed estates, not single sites. What you can do is run the same mechanic (tiered stamp card, rewards at 3, 6 and 9) on standalone NFC hardware that doesn't need integration with your existing POS. The customer-facing experience at the counter is identical. The hardware underneath is built for independents.
No. The pod is a separate device on the counter and the cashier brings it forward when the order is being collected, regardless of how the customer paid. Cash-paying regulars get exactly the same stamp as card-paying ones. This matters because the kebab trade still takes a higher share of cash than the 9 per cent UK average reported by UK Finance, although Gen Z and millennial customers have shifted hard to contactless and Apple Pay over the last few years.
Not directly. Delivery orders placed through a third-party platform won't earn stamps because the customer isn't physically at your counter to tap. This is on purpose. The loyalty programme rewards your highest-margin channel (direct collection and walk-in) and creates a visible incentive for delivery customers to start collecting in person when they can. The bigger opportunity for most kebab shops isn't winning back the Friday-night Deliveroo customer, it's converting the Friday-night walk-in customer into a Tuesday-night walk-in customer too.
Yes, in two ways. First, the data shows you which of your regulars are local year-round trade versus seasonal customers, so you understand your own customer base better than you did before. Second, the lapsed-customer push lets you specifically target seasonal customers who tapped frequently during their season but haven't been back since, with a "welcome back" offer at the start of the next cycle (late September for student towns, Easter for holiday areas, the week before a recurring festival). You're not preventing the seasonal churn (no loyalty programme can), you're recovering the customers worth recovering when they come back.
Starter is £20/month, Growth is £35/month, and Scale is £50/month. All plans include a 30-day free trial and the setup fee includes your NFC pod.
Yes, customers use the free TapStamp app on iOS or Android. Signing up takes under 30 seconds with Google, Apple, or a phone number.
Ready to launch loyalty for your kebab shops?
Start your 30-day free trial today. Set up takes minutes, not days.
